[Cimed Media]

Neal de Hoop

New Media & Digital Culture Student

About Me

About Me

Personal goal:
To bring my creative ideas to life and make a lasting impact. I'm passionate about guiding projects from concept to completion, fostering a collaborative environment and striving for excellence in every aspect. With a strong entrepreneurial spirit and a keen eye for the bigger picture, I'm always seeking new challenges and opportunities to grow both personally and professionally. My love for exploration and discovery fuels my creativity and keeps me inspired.

Education:
2022-2025 | University of Amsterdam, Media and Information (New Media and Digital Culture)
2024 | Uppsala Universitet, Game Design
2021-2022 | Inholland University of Applied Sciences, Creative Business

Portfolio

Theoretical Essays

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De Synergie van Virtual Production (VP), creativiteit en creatieve arbeid in de televisie-industrie (2023)
Virtual Production, Creativity, Television, Creative Work, Media Production

De Rol van Ouders in de Online Identiteit van Microcelebrities op YouTube en de Impact op Privacy (2023)
Social Media, YouTube, Online Identity, Privacy, Social Media Influence

The Evolution of Decentralized Ideals and the Birth of Bitcoin (2024)
Blockchain Technologies, Bitcoin, Decentralization, Web3, Cryptocurrency

How AR/VR Technologies Challenges And Will Challenge Our Understanding Of Reality (2024)
AR/VR, Augmented Reality, Virtual Reality, World-Building, Reality Perception

A comparative analysis of the Interface of Canva and Photoshop (2023)
Design Tools, Graphic Design, Canva, User Experience, Photoshop, Design Software

Practical Projects

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Graphic Design & Social Media Management: AZAlerts +
AV: Business Videos +
User Experience Design +
Social Media Templates +
Snapchat Geofilter +
AZAlerts | 2024
AZAlerts | © 2024

AZAlerts
As co-owner and partner at AZAlerts, I played a role in elevating the platform's approach, transitioning it from its fan-initiated roots to a professional and commercially viable platform. AZAlerts provides an online platform to fans of the Dutch football club AZ Alkmaar. We can be found on Instagram, Facebook, Twitter, and TikTok. My responsibilities mainly included taking care of the graphic design of the pages.
Showcase AZAlerts 2017-2023
Graphic Design Matchday Artwork


Business Promotional Videos
The embedded videos provide a glimpse into my audiovisual portfolio, with a strong emphasis on post-production, which is one of my core skillsets. These projects were created for McDonald's Alkmaar and Bookerzzz, where I utilized my expertise in Premiere Pro, drone filming, and sound design.

Google Stadia Concept
Google Stadia Concept

User Experience Design
Over the years, I’ve gained extensive experience in web and app design. What began as designing my own websites eventually evolved into creating app designs for various companies and (personal) projects.
Movie Night App Prototype for FilmKoepel Haarlem
Digital Wallet Concept
Google Stadia Concept

McDonald's Alkmaar Oost
McDonald's Alkmaar Oost | Pach Franchise

Social Media Templates
During my time at McDonald's, I took the initiative to manage internal communication for 150 employees, leveraging social media management techniques. I achieved a 45% increase in employee engagement, and the communication templates I developed were later adopted by my successors, highlighting the templates' usability and ease of use.
Social Templates Employee Engagement Platform

Snapchat GeoFilter PCC | 2021
Snapchat GeoFilter PCC | 2021

Snapchat Geofilter
While in high school at Petrus Canisius College in Alkmaar, I designed a Snapchat geofilter that was used over 1500 times in the year before I graduated. I created it using Photoshop and SparkAR.